Choosing Between Memberstack and Outseta in 2025
If you're building a membership site or SaaS product without code, you've likely come across two major players in the space: Memberstack and Outseta. Both platforms aim to solve similar problems, but they take different approaches that may better suit different types of projects.
As someone who's implemented dozens of membership sites for clients using both tools, I'll break down the key differences to help you make the right choice for your specific needs in 2025.
The Core Difference: Specialized vs. All-in-One
Before diving into specific features, it's important to understand the fundamental difference in philosophy between these platforms:
Memberstack's Approach
Memberstack focuses exclusively on being the best membership and payment solution, integrating seamlessly with your existing tools. It's designed to handle authentication, payments, and content gating exceptionally well while letting you use your preferred tools for everything else.
Outseta's Approach
Outseta takes an all-in-one approach, combining membership management with built-in CRM, email marketing, help desk, and reporting tools. It aims to be a comprehensive business toolkit rather than focusing on a single aspect.
This fundamental difference drives many of the specific feature variations and will likely be the deciding factor for many organizations.
Feature Comparison: Where Each Platform Shines
Let's break down the key features and how each platform handles them:
| Feature | Memberstack | Outseta |
|---|---|---|
| Custom Attributes | Extensive library with powerful display options | Limited options |
| Social Login | Comprehensive (Google, GitHub, Facebook, LinkedIn, Spotify, etc.) | Limited options |
| Passwordless Login | ✅ Supported | ✅ Supported |
| Multiple Currencies | 135+ currencies supported | Limited currency support |
| Component Library | 650+ ready-to-use Webflow components | Limited component library |
| Templates | 100+ templates ranging from free to premium | 5 Webflow templates |
| Email Marketing | Integrates with your preferred tools | Built-in solution |
| CRM | Integrates with your preferred tools | Built-in solution |
| Pricing (Starting) | $29/month | $47/month |
Both platforms handle 1,000 members on their starter plans and can scale to millions as your business grows.
Key Advantages of Memberstack
No Credit Card Required to Start
Unlike Outseta, Memberstack lets you start building and experimenting without inputting payment details.
Superior Design Flexibility
With a rich catalog of custom attributes, you have 100% design control over every aspect of your membership experience.
Richer Component Library
650+ pre-built Webflow components for login forms, CTAs, profile forms, and more accelerate your development process.
More Template Options
Access to 100+ templates means you're more likely to find something that closely aligns with your vision.
Lower Starting Price
At $29/month versus Outseta's $47/month, Memberstack provides a more accessible entry point.
"The ability to use custom attributes for virtually anything in Memberstack gives designers unprecedented control over the member experience. I've yet to find a membership feature I couldn't implement with Memberstack's toolkit."
When Outseta Might Be the Better Choice
Despite Memberstack's advantages, there are specific situations where Outseta's all-in-one approach might be preferable:
Outseta Shines When:
- You're building a simple business and want all your tools in one place
- You don't already have email marketing or CRM tools you prefer
- You need a basic help desk included in your membership solution
- You prefer a single monthly bill rather than managing multiple subscriptions
- You have limited integration needs and prefer fewer moving parts
Real-World Implementation Comparison
To illustrate how these platforms work in practice, let's examine two comparable projects implemented with each tool:
Case Study: DesignVault with Memberstack
DesignVault, a premium resource library for designers, used Memberstack to create tiered access levels with different content availability. The implementation allowed for:
- Custom member dashboards showing only relevant resources
- Seamless integration with their existing ActiveCampaign email system
- Multi-currency payments accepting USD, EUR, and GBP
- One-click social login reducing registration friction
Result: 5,000+ paying members with a 3.8% conversion rate from free to paid plans.
Case Study: CoachCore with Outseta
CoachCore, a platform for coaching professionals, used Outseta to build their membership portal. Their implementation featured:
- Built-in CRM tracking client interactions
- Email sequences for member onboarding
- Help desk for member support inquiries
- Basic content gating for premium resources
Result: 1,200+ members with streamlined operations from the all-in-one approach.
Integration Capabilities
Perhaps the biggest differentiator between these platforms is how they approach integrations with other tools:
Memberstack's Integration Approach
Designed to work seamlessly with your existing tech stack, including Zapier, Make.com, Airtable, and direct API connections. This "best-of-breed" approach lets you select the optimal tools for each aspect of your business.
Outseta's Integration Approach
Limited external integrations since most functionality is built-in. This creates a more closed ecosystem but reduces the complexity of managing multiple tools.
Pricing Breakdown
Let's take a closer look at the pricing structures to understand the full cost implications:
| Plan Level | Memberstack | Outseta |
|---|---|---|
| Starter | $29/month (1,000 members) | $47/month (1,000 members) |
| Growth | $99/month (5,000 members) | $97/month (2,500 members) |
| Enterprise | Custom pricing | $147/month+ (5,000+ members) |
| Transaction Fees | 1% + Stripe fees | 1% + Stripe fees |
It's important to note that while Outseta includes more built-in tools, Memberstack's approach might require additional subscriptions for email marketing, CRM, etc. However, you're likely to get better specialized tools this way, and you may already be using some of these services.
Making Your Decision
Choose Memberstack If:
- You value design flexibility and complete control over the member experience
- You want to leverage your existing marketing and CRM tools
- You need a comprehensive component library to accelerate development
- You require advanced features like multi-currency or extensive social login options
- You want to start building without entering payment details
- Your project requires extensive customization
Choose Outseta If:
- You prefer an all-in-one solution with fewer moving parts
- You don't already have email marketing or CRM tools
- You need basic help desk functionality included
- You prefer a single monthly subscription over multiple tools
- Your project has fairly standard membership requirements
Conclusion
Both Memberstack and Outseta can help you build a successful membership business without code. Your choice ultimately comes down to whether you prefer a specialized best-in-class membership solution that works with your existing tools (Memberstack) or an all-in-one platform that handles everything in a single ecosystem (Outseta).
For most Webflow developers and designers I work with, Memberstack's flexibility and extensive component library make it the preferred choice, especially when building custom membership experiences. However, for solo entrepreneurs looking for simplicity, Outseta's consolidated approach has definite appeal.
Want help choosing the right platform for your membership site?
At Memberify, we've built dozens of successful membership sites on both platforms. We can help you evaluate which solution best fits your specific needs and assist with implementation, whether you choose Memberstack, Outseta, or another solution entirely.
